Monday, July 9, 2007

Good Question: Who's your next client?

Given your target market and marketing efforts- who's most likely to show up as your next client? Why does she need an attorney? How did she find you? What does she know about you? Why did she choose you over someone else?

Think about it-- and start watching to see how accurate your prediction is. Don't have a clue? Time to review your marketing plans.